Case Study – Orange Theory

Orange Theory

Fitness Center

What is Orange Theory?

Why did they engage us?

Orange Theory Fitness is a privately owned fitness franchise based in Boca Raton, Florida. It offers group personal training workouts based on high intensity interval training (HIIT) that blend cardiovascular and strength training

Orange Theory Fitness Peru hired us to develop a comprehensive digital marketing program that drove new sign ups and increased brand awareness.

After 1 year working with us (2017-2018)


1.5k

400

25%



Gained followers on Instagram + Facebook over 3 months

New leads a month with a $1.3 cost per lead

Increase on new sign-ups (2018 vs. 2017)


Ad Example

Orange Theory Lima took advantage of Mother’s Day by running a promotion offering discounts to Mothers.

7,782 Impressions
2.89% Click Through Rate
28 Comments
150 LIkes